Responsive Email Design

Using responsive design in email As the world moves more and more toward mobile computing, responsive email design has become a popular topic for marketers. But responsive email design requires a new set of skills, and it is easy to do wrong. Knowing what works and what doesn’t ahead of time will help you produce more compatible responsive email designs. This guide covers everything you need to know about responsive email design. Topics include:
  • The fundamentals of responsive email
  • Scalable vs. responsive design
  • Creating a fool-proof design
  • Advanced media query and import techniques
  • Is responsive design worth the effort?
Although there are many books on responsive design for websites, there is surprisingly little useful information for email designers. What works on a website does not always work in email. This guide represents months of research and testing to ensure that everything explained here is accurate and up-to-date. If you have any interest in improving your email response rate in the mobile sector, you need to read this guide.
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