Email Campaign Report Generation
The best results in the world won't mean a thing if you can't prove it to your clients or your corporation. That's why
Goolara Symphonie offers some of the most powerful and robust report generation features of any email marketing
system currently available. Statistics include delivery success rate, opens, click through to open rates, unsubscribes,
ISP complaints, referrals and more. You can even create a Heat Map Report for pages with multiple links to see which
places in an email received the most clicks.
Visual information for stunning reports
Once you've generated your report, you can save the various data as Excel or CSV files, and the charts and graphs
as attractive and colorful PNG files for PowerPoint presentations and printed reports. Data can be viewed by individual
mailings, or compare multiple mailings to see what's working and what isn't. You can also examine the results based
on the recipients of various segments and topics. Reports can also be generated showing the effects of time of day or
day of the week on mailings, or compare A/B splits to pinpoint effective campaigns.
Whether you want simple reports that show delivery statistics and recipient responses, or complex reports comparing
the statistical information from several mailings, Goolara Symphonie is able to produce what you need.